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AUSPICIAN
Published:
September 6th, 2024
Category:
Web Design / Home Improvement
Client:
Eric
The Challenge - (Outdated to Outstanding)
How do you take a dated, clunky website and transform it into a sleek digital powerhouse that drives leads, builds trust, and showcases craftsmanship? That was the challenge Auspician LLC faced. With a reputation for high-quality kitchen remodels, custom cabinetry, and handyman services, their online presence just didn’t do their expertise justice.
The hurdles were clear:
The hurdles were clear:
- A generic, uninspired design that didn’t reflect their exceptional work.
- Service clutter—potential clients couldn’t easily find the services they needed.
- Mobile roadblocks, frustrating users on smartphones and tablets.
It was time to elevate Auspician from overlooked to unforgettable.
The Vision - (Crafting a Digital Masterpiece)
We envisioned a cutting-edge website that spoke directly to Auspician’s audience—bold, beautiful, and built to convert:
- Showcasing their Craft: Visually stunning service pages that highlight remodeling expertise.
- Seamless User Journeys: An intuitive design to help users find exactly what they need.
- Any Device, Any Time: Mobile-first functionality for clients searching on-the-go.

Key Objectives - (The Blueprint for Success)
- Elevate the Brand: Create a polished, professional image online.
- Clear Service Presentation: Dedicated service pages to explain each offering in detail.
- Maximize Engagement: Simplify inquiries through strategic CTAs and easy-to-use forms.
- Local Visibility: Dominate Eugene’s search results for home improvement services.
Our Approach - (The Build Begins)
A Design That Wows:
- Fresh, modern visuals with high-quality project images to tell a story of craftsmanship.
- A clean, easy-to-navigate layout for effortless browsing.
- Clear service categories, such as Kitchen & Bath Remodels and Custom Cabinetry, making it simple for users to find solutions.
Lead-Generating Magic:
- A bold “Get a Free Estimate” button featured on every page, turning interest into action.
- Hassle-free, streamlined contact forms for quick service requests.
- Direct online booking for consultations, making scheduling a breeze.
Mobile-First Mindset:
- Fully responsive design for an exceptional user experience on smartphones, tablets, and desktops.
- Mobile-friendly forms and CTAs for easy engagement on-the-go.
SEO-Driven Results:
- Targeted local SEO strategies to rank high for terms like “Eugene kitchen remodel” and “handyman services Eugene.”
- On-page optimization with relevant keywords and captivating meta descriptions.
The Breakthrough - (From Browsers to Buyers)
The redesigned website didn’t just look better — it performed better.
- Visitors were staying longer, exploring services, and reaching out for consultations.
- Every page was a gateway to action, converting casual visits into genuine leads.
What We Delivered - (Websites That Convert)
- Responsive & Mobile-Optimized Design – Flawless performance on any device, ensuring a seamless user experience.
- Improved User Journey – Smart navigation and intuitive layouts that keep visitors engaged.
- SEO-Optimized Structure – Built-in SEO best practices to boost visibility and organic traffic.
- CMS Integration – Easily update and manage your content without technical expertise.
- Lightning-Fast Performance – Speed-optimized websites for better rankings and user retention.
- Custom & Scalable Solutions – Tailored designs that grow with your business needs.
- Conversion-Focused Approach – Strategically crafted pages to maximize sales and lead generation.

Results That Matter - (Numbers Don’t Lie)
- +40% Boost in Organic Traffic: Thanks to strategic SEO efforts and a better user experience.
- +35% Growth in Mobile Usage: A responsive design captured users on all devices.
- Stronger Brand Perception: The new digital presence positioned Auspician as the go-to expert for home improvement services in Eugene.
Client Testimonial
Our website now reflects who we truly are. Customers trust us before we even speak to them!” — Eric, Owner of Auspician LLC
Lessons Learned & Future Possibilities
- A beautifully designed website is more than aesthetics—it’s a tool for growth.
- Mobile optimization is essential as more users browse on-the-go.
- Clear, strategic messaging converts visitors into loyal clients.
Ready to build a website that works
as hard as you do?
Schedule a consultation call today to create a game plan tailored to your goals. Let’s design a high-performing site that boosts your leads, streamlines your processes, and sets you apart as a leader in your niche.